Place activation strategies
Who we work with
Real estate clients, city municipalities, public institutions, architects, urbanists, masterplanners, entrepreneurs, cultural organisations, editors-in-chief, publishers, citizens associations, NGOs, entrepreneurs, brand and marketing managers.
What we do
1. Naming, positioning and visual storytelling
2. Visual identities for places and placemakers
3. Temporary interventions and activation design
4. Visual storytelling and magazine content
5. Research and design direction for cities
Selection of clients
Metropolitan Institute of Bratislava, JTRE, HB Reavis, City of Košice, Bratislava Old Market Hall, City of Bratislava, Compass Architects, Alto, Penta Real Estate, Marko&Placemakers, Punkt, Imagine Development, Cresco Group, multiple city councils and institutions.
We believe in authentic content, quality architecture and engaging public spaces, and our approach to building place identities is centered around engaging existing and future users in the story and narrative of the place.
Get in touch
Meanwhile City: Shaping places through temporary interventions
Offering actionable lessons, best practices and inspiration for city leaders, urban practitioners and private developers, Meanwhile City is a guide on how to use temporary interventions to shape the identity of places and build active communities around them. Find out more and ask for a print copy here!
Let’s talk about your place
Making good things visible
Milk is an international collective of journalists, editors, designers, communication planners, project facilitators, creators, photographers, illustrators, animators and other visual artists.
We work with CEOs, CMOs and project leaders of international healthcare companies, technological companies and governance and development organisations like the UNDP; local branches of corporations such as O2 or Intesa Sanpaolo; placemakers such as urbanists, real-estate developers, event organisers or hospitality entrepreneurs all around Europe; mayors of cities and project leaders of city institutions.
We help them design portfolios of communication projects and programs, tell their stories visually through magazines and social media content, engage and activate their audiences and ensure their visual style is distinctive, consistent and overall balances business and beauty.
Our work is sometimes connected to brands and products; at other times, we work independently from commercial influences.
What we do
Social media content
Project vision, positioning & naming
Communication architecture (structure and design of your communication portfolio)
Key messages, narratives & stories
Program and project concepts
Audience and trend research
Creative and visual direction
Public space art and interventions
Data & media
E-commerce media planning
Lead generation media planning
Program and project KPI setting
Visit By Design, an annual design conference curated by Milk and friends.
Take a look